National Ice Cream Day 2026 at Merla-Mae Ice Cream

Free live music, giveaways, and ice cream fun for the whole community

Relive the magic and get a taste of what’s to come — browse past event photos, highlights, and unforgettable moments from our annual National Ice Cream Day celebration at Merla-Mae.

📍 2026 National Ice Cream Day:
Sunday, July 19 • London, Ontario

Every July, Merla-Mae Ice Cream transforms National Ice Cream Day into an unforgettable summer celebration in London, Ontario. With live music, family games, special giveaways, and towering soft-serve cones, it’s a day packed with sweet memories.

A band of five musicians performing on an outdoor stage at night, with purple lighting and a large drum with a skull logo, under a street lamp.

National Ice Cream Day Highlights – Past Events, Performers & Celebrations

From local musicians and surprise giveaways to the sound of laughter and the swirl of cones, our National Ice Cream Day events bring the community together in the best way possible. Enjoy a look back at the music, energy, and joy that make this our most anticipated day of the year

View Past National Ice Cream Day Performers

Catch a glimpse of the action — music, prizes, and ice cream smiles from past National Ice Cream Day celebrations.

Live Entertainment at National Ice Cream Day

Every National Ice Cream Day, we turn our parking lot into a local music stage — with live bands and solo artists bringing the energy all afternoon.
From upbeat indie rock to acoustic and folk favorites, our event showcases homegrown talent and crowd-favorite acts. Past performers like Turning Corners, Screeched Inn, Sarina Haggarty, Tyrone Traher, Lyubov Kay, and Jason Mercer have helped make the celebration unforgettable — with new acts joining every year.

Apply to Perform at National Ice Cream Day
Six men in suits and sunglasses standing together outside a building with a neon flamingo sign behind them, holding a birthday cake with colorful sprinkles and candles.
A band performing on an outdoor stage with five musicians dressed in black suits, playing guitars and drums, in front of an audience during the daytime.
A woman with long blonde hair holding a microphone close to her mouth, performing or speaking, with a dark background and blue lighting.
Man with curly brown hair and beard singing or speaking into a microphone outdoors, wearing a colorful floral shirt.
A young man with shoulder-length hair, sunglasses, and a sleeveless shirt is playing an acoustic guitar and singing into a microphone during an outdoor performance on a stage set up on the side of a street.

National Ice Cream Day – 2024 Highlights

While every year brings something new, 2024 was a turning point — our biggest celebration yet at the time. Featuring unforgettable performances, packed crowds, and sweet surprises throughout the day, this video captures the heart of what makes National Ice Cream Day so special at Merla-Mae.

Relive the excitement below and see how far we've come!

Relive the energy of 2024 — packed patios, prize drops, and the unforgettable crowd that made it one for the books.

Support National Ice Cream Day at Merla-Mae

National Ice Cream Day at Merla-Mae has grown into a true community celebration — live entertainment, family activities, giveaways, and thousands of visitors coming together for one unforgettable summer day.

To keep this event free and accessible for everyone, we partner with local businesses, brands, and supporters who believe in bringing people together through shared experiences. Sponsorship helps cover entertainment, staging, permits, prizes, and event logistics — allowing us to continue growing the celebration year after year.

Whether you’re a local business looking to connect with the community or a brand that values meaningful exposure, sponsoring National Ice Cream Day is a chance to be part of something genuinely special.

Become a National Ice Cream Day Sponsor