Community celebrations in London, Ontario
Events at Merla-Mae Ice Cream
From live music and family entertainment to classic cars and summer traditions, Merla-Mae hosts seasonal events in London, Ontario that turn a stop for ice cream into an experience.
What’s on at Merla-Mae Ice Cream
Our signature events
Third Sunday in July
National Ice Cream Day
Our biggest celebration of the year. National Ice Cream Day at Merla-Mae features live local music, giveaways, family games, and thousands of visitors coming together for one unforgettable summer day in London — a true community tradition built around fun, flavour, and live entertainment. Experience National Ice Cream Day
Each August
Annual Car Show
Held each August, the Merla-Mae Annual Car Show brings classic cars, custom builds, and local car enthusiasts together for a relaxed summer gathering in London, Ontario. Walk the lineup, enjoy the atmosphere, and cool off with a cone or sundae along the way. View the Car Show
Summer weekend
Magician Weekend
A family favourite filled with live magic, laughter, and interactive performances. Magician Weekend turns a summer visit to Merla-Mae into a weekend of surprises that kids and adults both love — close-up tricks, stage shows, and plenty of ice cream in between. See Magician WeekendSupporting our events
Sponsor a Merla-Mae event
Merla-Mae events are made possible by local businesses, partners, and community sponsors — their support keeps our events welcoming, family-friendly, and free for everyone. Whether you’re a local business or a brand that values meaningful community exposure, sponsoring a Merla-Mae event is a chance to be part of something special.
- Family-friendly
- Free for everyone
- Local community exposure